Marketing Green and Sustainability: Treading Carefully!

Do you remember when food got lighter? Lite. Fat-Free. Fewer Carbs. It seemed like everywhere you turned there were alternatives that were better than the other stuff that had too much butter or cream or shortening. When you read the labels, things got confusing. Something that was supposed to be very healthy [...]

3 Comments

“Entrepreneurs for Sustainability” Helps Make Connections

The Northeast Ohio organization called “Entrepreneurs for Sustainability” is a group dedicated to connecting people, planet & prosperity. E4S helps connect people who want to start a business to people who have tools for starting the business and sustaining the business. (Watch the video, they explain it better!)
I’ve been to a couple of [...]

3 Comments

How to Market and Sustain Your Business When You’re Feeling Uncertain

With a crazy week of wild winds over the weekend and then bad news from the financial markets, many business owners may be feeling a bit uncertain… and even scared about moving forward with their entrepreneural efforts.  Today’s post is dedicated to getting centered again, moving forward and sustaining business.
I like to think of myself [...]

2 Comments

5 Technology Tools to Market your Business

Here are two new technologies that I just learned about this morning thanks to comments from readers to this week’s posts and three “old” technologies that I’m reminded about from an email. All 5 of these tools can help you market your products, services and brand:
Pheedo RSS Advertising using Pheedo.  I always thought of [...]

5 Comments

How Important Is It to Keep Your Website Up to Date?

I visited a website of a business this morning that has some old information on it:

the old address from before they moved
an email address and photo of an employee that is long gone
and event information from a date passed but written like it will be a future event

Perhaps you have encountered the same situation.  What’s [...]

4 Comments