Thoughts from CopyBlogger Brian Clark at SOBCon ‘08

One speaker whose thoughts really stood out to me at SOBCon ‘08 Masterminds & Models Saturday session was Brian Clark of Copyblogger.com.  Some of my notes:

“People ignore advertising, but look for content.”
“The word blog will fade into the background”
I don’t consider myself “a journalist, I’m an entrepreneur and marketer”
It’s about the right product/service, to the right audience with […]

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Writing tips for Marketing and Branding - from SOBCon

I was at SOBCon ‘08 in Chicago this weekend and have met some amazing people!
Decided I couldn’t avoid Twitter anymore.  I’m at http://twitter.com/cmcbrown 
The session Saturday was so packed full of ideas that inspired me and lightbulb moments that my brain was numb by the close of the session.
Here are highlights from Chris Garrett from Chrisg.com
Chris […]

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SOB Con ‘08 at the Orb!

SOB Con ‘08 at the Orb!
Originally uploaded by cmcbrown
SOB Con ‘08 at the Orb on Friday May 2nd before the boat ride.
(Back left to right) Stephen Smith, Erik Potter, Susan Quandt, Tim Johnson
(front left to right) Chris Brown, Stephen Hopson, Phil Gerbyshak

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Looking forward to SOBCon ‘08 tomorrow!

Although the weather looks nasty for the boat ride tomorrow in Chicago, I’m really looking forward to reuniting with the Successful and Outstanding Bloggers at the SOBCon ‘08 event. 
A shout out to all the SOB Con’08 attendees:

Cliff Atkinson
Shashi Bellamkonda
JJ Betts
Chris Brown
Chris Brogan
Harry Brooks
Anita Bruzzese
Dave Bullock
Mark Carter
Brian Clark
Tom Clifford
Valerie Combs
Chris Cree
Lisa Cree
Thomas […]

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Setting Goals for Your Marketing

Maybe this seems so obvious.  The goal of your marketing should be increase sales.  Or the goal should be to build awareness.  Or the goal should be to define the brand.  Or the goal should be to find the RIGHT end user.  Or help the right end user find you.  Or make it easy for […]

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