Launch Strategy for Marketing Your Book

Are you writing and marketing your book?
Those who haven’t written a book often think that the writing is the hard part. Those who have written a book know that the work just begins when the book is finally published. 
 Authors: take heed of the launch strategy of  Tammy Lenski.  Tammy really understands the power of connectedness and community in […]

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Word of Mouth is the Best Marketing

Beyond all the fancy marketing techniques of SEO and Web2.0, all the competitive analysis and regression plotting — isn’t the best marketing of all when a friend tells you to try something because they liked it and thought you might too?
Two different posts inspired me to write about “word of mouth” this morning:

 Why Conversational SEO […]

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Artful Messages - Using Objects as Graphic Design Elements

I love messages that make me smile in the way they are communicated.  Perhaps you do too. There are several message generating websites that can help you deliver a message with a unique twist. 
 Here are a few I especially like:

Geo Greeting - Using Google Earth buildings to spell out letters
Redkid.net - Many choices of sign […]

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Using Facebook to Network, Connect and Market Your Business

Facebook’s gowing popularity seems to have stalled, but definitely leads that of LinkedIn.   In fact LinkedIn is just a blip on the radar of Google Trends when compared to the popularity of Facebook and MySpace.

If you are using Facebook as networking tool for business, I suggest you take a look at these links: Lee Aase at Social […]

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Elf Yourself — Viral Video from Office Max

There is no doubt that a fun flash video of dancing elves that you can customize with faces and audio voice makes a powerful viral video.
If you haven’t seen this yet, it’s worth the upload. http://www.elfyourself.com/
Branding & Marketing is designed for business professionals with an interest in branding and marketing. Information about building awareness. Links […]

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