Launch Strategy for Marketing Your Book

by Chris Brown on Monday, February 18, 2008

Are you writing and marketing your book?

Those who haven’t written a book often think that the writing is the hard part. Those who have written a book know that the work just begins when the book is finally published. 

Authors: take heed of the launch strategy of Tammy Lenski. Tammy really understands the power of connectedness and community in developing an on line media program.

She contacted a variety of professionals who would be helpful to her target market and asked for donation of services as prizes to book buyers in exchange for posting profiles of the professionals.  What a great way to build the buzz for an online book launch virtual party for her new mediation book.

Each profile also has cross links to the other professional’s profiles and their respective websites:

 If you’re considering creating an online book launch virtual party to increase community and sales of your book, don’t miss Tammy’s example!

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