Branding and Marketing

Posted by Chris Brown on March 24th, 2008 in Marketing

It’s been happening for a while.  The snowball started gaining speed a few years ago, but recently got a major push:

 GM is moving 1/2 of their ad budget to online marketing!?!  Wow.  The third largest advertiser in the US moves $1.5 billion onto the internet.  Will there be a web page, blog site unscathed?

Thanks for the heads up Mitch Joel (Six Pixels of Separation)
World’s largest snowball photo courtesy of Flickr GlueMoon