It’s been happening for a while. The snowball started gaining speed a few years ago, but recently got a major push:
 GM is moving 1/2 of their ad budget to online marketing!?! Wow. The third largest advertiser in the US moves $1.5 billion onto the internet. Will there be a web page, blog site unscathed?
Thanks for the heads up Mitch Joel (Six Pixels of Separation)
World’s largest snowball photo courtesy of Flickr GlueMoon
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