How Social Are the Top Brands?

What is the social brand value of your brandI enjoyed this infographic but kept wondering, where is Facebook as a brand in all this? Aren’t they considered one of the top brands by now?

Maybe the author of this infographic, sociagility just considers Facebook a medium instead of a brand? See the infographic at their website.

I’m also surprised that Blackberry is considered number 5.

Your thoughts?