Everyone knows that Google is the number one search engine.
And many people might guess that Yahoo is number two.
Or maybe Bing has jumped ahead.
But if you’re like me, you might be surprised to find that the number 2 search engine is also owned by Google.
It’s YouTube.
Here are 10 SEO tips to help you improve your rankings on the number two search engine.
Because it’s in a different format than Google, Bing or Yahoo, you may find it worth the effort to learn and understand YouTube’s unique search differences in order to have an impact on the search engine marketing of your brand.
Where does your company rank in YouTube for your keywords?
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I did not realize that YouTube was searched more than any other search engine (besides Google of course). I agree though, every company should find a way to get onto YouTube and at least start up a channel to represent their brand in some way.
@Nick & Chris… agreed. I had no idea. It didn’t even come to mind as a “search engine” but it makes perfect sense.
Fair enough. But my opinion is that people are using it to search for media, not to find a business service.
But if you’re in a business that has how-to stuff, then take advantage of Youtube ASAP!