I’m riding my bicycle next weekend for 150 miles to help stop MS. Many of you have asked how you can support me in this. My personal fundraising page has many details, but here is the link to the secure donation page.
Cause marketing helps companies to show their values as well as get employees working together for a common goal. Many companies and organizations will form teams to ride the 150 miles for the MS Bike Pedal To The Point. I’m part of the Skiers on Bikes team which is a group of ski patrollers, ski instructors and their friends and family all riding together to fight MS.
The National MS Society has done a wonderful job in branding the various bike rides across the country. Bike to the Bay, Pedal to the Point and so on. In 2013 over 100,000 cyclists raised over $80 million dollars. I think many non profits that are struggling with fundraising can learn by studying the MS Bike download page. The overall take away: make it easy to share the fundraiser on Facebook and Twitter.