Why Does Your Website Need SPEED?

GTmetrix analyzing Branding and Marketing
GTmetrix tells you what is good about your website load speed and where you need improvement,

Fast! Websites have to load FAST!

Why is it so important to have your website load quickly?

Many people will click away if they don’t see it right away.

Maybe even more importantly, part of Google’s algorithm is connected to how fast your pages load.

What makes it load slowly? There can be a whole host of things (including your host) but it’s often the photos or your formatting.

One of the sessions I attended at WordCamp Columbus was led by Tom Cottrill who presented on “Satisfying the Need for Speed – Making WordPress as Fast as Possible.”

You can see what my website needs to fix!!
You can see what my website needs to fix!!

One  diagnostic resource that he mentioned that  I found especially helpful was GTmetrix because you can enter your website, then it will tell you how fast the site loads and diagnose what needs to be fixed.

There was lots of great data and examples.

Another suggestion that Tom had was for those who have sites with lots of photos.  Tom suggests you consider using Optimizilla to change the size of the images or maybe even host your images on a CDN – a Content Delivery Network. He suggested AmazonS3 , CloudFlare  or JetMax.

By hosting your visuals outside your site, your visuals will get pulled into your website which will allow it to load much more quickly than actually hosting them in your media library.

2 thoughts on “Why Does Your Website Need SPEED?

  1. Website loading performance is one of the crucial part that Google considers while ranking a website. Website loading speed is a criteria that measures user interactivity and usefulness of the website. Our company also refers GTmetrix and it is simply great.

  2. Hey thanks for the comment. Nice website! I ran your site in the gtmetrix too. I’m thinking of using a plugin to fix the parsing javascript error. Have you tried it? Any good results? I hesitate just adding plugins because that’s where problems can come in, but I’m looking for faster speed. I’d be interested in your thoughts.

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