What are the “best marketing tools” for 2018? Best is a subjective word. It may mean favorite, or easy, or cost-effective or results driven. I guess to really have the best tools, you need to define the criteria. My criteria
For marketing professionals and designers using WordPress as the content management system for their website, December 2018 is a new experience. WordPress 5.0 features new ways to add photos and content to pages and posts. I believe that they are
I often get asked, “Where should I distribute my press release?” PR Newswire is the best bet, but it is pricey. Some emedia release services take money but it feels like they never deliver results. (My personal opinion.) I use
Branding and Marketing professionals know that it’s important to understand color when selecting the right package, logo or to position for your brand. You’ll want to know the feelings and meanings of colors when you are marketing your product, developing
The other day I talked about tracking the results of your press release. Obviously, before you can track a story of yours, you have to get the story in the media. Does your company have a story? This helps to