The people at MDG Advertising made a really great infographic that I have to share with you. If your target market is the MOM market, you may already know all these statistics.
Perhaps you don’t think that you are marketing to the Mom target market… but did you know that women are responsible for 85% of household income spending in the U.S. and there are 85 million moms in the USA? More than 90% of food purchase and vacation planning is done by women? AND 50% of products typically marketed to men are purchased by women?
Here’s your chance to find out more key info: